Generational Differences

Generational Differences

I am a member of Generation X.  Have you ever wondered why a simple letter X represents this generation instead of having a more interesting name like the Silent Generation, Baby Boomers, and Millennials do?

It’s because no defining major event happened during our formative years.  The Vietnam War ended around the time of our birth followed shortly thereafter by the end of the Cold War.  Capital markets were stable and quite profitable from 1982 all the way through to the Millennial generation.  Though the brief war with Iraq caused a recession in 1991, it was minor.  Even the stock market crash of 1987 now looks like a mere blip in the big picture, and even in that year, the market ended in positive territory.

Major global events picked up dramatically once our generation birthed the next generation.

A three-year, grueling bear market followed the Internet Boom of the late 90s.  Terrorists smashed into the Twin Towers and the Pentagon resulting in war with Iraq and Afghanistan. A real estate bubble helped cause the Great Recession.  The unequal recovery from that devastation coupled with the rise of social media cracked open today’s massive political divide.  Then came the pandemic.

The resulting economic turmoil has surpassed the damage done during the entire Great Recession.  In three short weeks last year, the stock market fell 35%, and unemployment skyrocketed.  Gross Domestic Product (GDP) fell at an annualized rate of 31%, the worst reading since the Great Depression.  For comparison purposes, GDP fell at an 8% rate during the Great Recession.  Thousands of businesses have failed.  If not for the tremendous amount of government support, thousands more would have failed, and many more still may.  However, the stock market has strongly rebounded.  Through the first quarter of this year, the major market indices neared their all-time highs.

This isn’t a completely irrational response by the market as many companies did very well during the lockdown period, especially those in technology and those that could easily adapt to a more online world.  Usually, our economy falls into recession only when there are supply and/or demand imbalances created during boom times that need correction.  As we self-induced this recession with mandatory lockdowns, when the lockdowns lift, growth could occur more rapidly than after previous recessions.  Now that vaccines are rolling out in earnest, there is a light at the end of the tunnel.  We’ve seen a rotation in the first quarter away from some of 2020’s big winners in tech towards some of the more cyclically sensitive stocks.

While the market response in general hasn’t been completely irrational, there have certainly been pockets of pure insanity. 

The poster child for this insanity is the market action in the stock of the company Gamestop. Gamestop operates in a declining, some might even say dying, industry.  The company owns retail stores that primarily sell video games.  Modern game consoles, however, no longer need the physical discs to operate their games.  Gamers simply download games from the internet.  Recognizing this, the company has made moves to pivot away from this field.  Still, the type of transformation this company needs to survive, let alone thrive, will take years to implement.  As a result, big hedge funds and institutional managers shorted this stock.  When you short a stock, you are betting the price will fall.

Enter Robinhood and Reddit traders. 

Robinhood is a new, online brokerage firm that caters to the small guy.  Many of these small guys found themselves with stimulus checks, and with much of the country in lockdown, they had fewer places to spend the money.  Many chose to deposit their $1,200 in a new brokerage account. Reddit is a social media message board site.  One of its message boards focuses on day trading.  Active members of this message board are notorious for bragging about their financial blunders, often posting pictures of their most recent failed trades.  My Generation X mind cannot begin to understand the attitude of some of these young whippersnappers.  Anyway, folks on this message board noticed that the number of shares sold short against Gamestop was greater than the number of shares outstanding.  Theoretically, this shouldn’t happen.

Rallying as a mob, they attacked the shorts, and the message board filled up with pictures of Gamestop purchase orders from members’ Robinhood accounts.  As the stock rose, the investors who had shorted the stock started losing money.  To cover their positions, they too needed to buy.  This is called a short squeeze.  At first, the rise was somewhat gradual.  The stock went from $3/share in November to about $17/share in January.  That’s a pretty big move on its own, but the fun was only beginning.  With nobody left selling or shorting, the stock shot up to $438/share!

To put this number in perspective, the market valued this company at well under $1.0 billion back in November.  A $438/share stock price values it at $30.0 billion!  There is no amount of justification, rationalization, or transformation to warrant such a valuation.  The market simply isn’t functioning properly with this stock.  When this is over, the stock will fall back to the single digits or low double digits, and many of these Robinhood millionaires will lose it all.  The best hope for the company is to issue new shares to capitalize on this insanity and help in their transformation, which they indeed intend to do.


Every generation seems to have some craziness to it. 

The current generation has the Robinhood traders bidding up stocks seemingly at random.  There are also pockets of exuberance in many new tech themed areas from electric vehicles to alternative currencies.  The Boomers had the Nifty Fifty.  The Xers had the Internet Boom.  What we can learn from past generations is that there are no sure things.  Yes, some of the Nifty Fifty stocks continue to do well, like Johnson & Johnson and Disney.  Another batch of names are okay investments today, like Coke and Dow.  Then, there are the ones that couldn’t keep up with the times and disappeared, like Kodak and Burroughs.  The same could be said about the Internet Boom.  Microsoft and Qualcomm are still excellent companies.  Cisco and Intel are holding their own.  Lucent and Nokia have all but disappeared.

Our task right now is to steer our clients away from the craziness and continue to invest in the rational parts of the market.  The wind is at investors’ backs as a lot of money is flowing into stocks.  In the first quarter alone, $400B flowed into global equities.  This surpasses the largest amount that has ever flowed into global equities in an entire year ($295B in 2017).  With this much money pouring in, there will undoubtedly be other areas of craziness.  The fear of missing out is a powerful force.  Ultimately, however, experience suggests the best investments will be in good companies with strong balance sheets and decent growth prospects trading at reasonable valuation levels.  Certainly, my fellow Silent Generation and Baby Boom advisors would agree.




Tony DiGiovanni, CFA  Chief Investment Officer

Navigating the Impact of COVID-19


Lessons from History

This was a difficult quarter from an emotional standpoint even more than from a market return perspective.

In the middle of the quarter, the market collectively decided to take notice of COVID-19 that had been spreading for several months prior. The first case in the US wasn’t the spark. It was the combination of the outbreak spreading to Italy and Iran and the first case in the US that wasn’t easily associated with someone traveling abroad that were the final straws. For the rest of the quarter, the market moved in giant 3%+ increments, both up and down daily. This extreme volatility brought back echoes of 2008 adding to the market’s angst. Times like these remind us of philosopher George Santayana’s sentiment, “Those who cannot remember the past are condemned to repeat it.” I have been in this business for a little over thirty years now and have found value in looking back to learn from history. The fact that no two downdrafts are ever the same makes my profession both interesting and challenging, and it brings a measure of caution to the exercise of looking back. With that caveat, here is a quick review of the major events throughout my career and how they might provide insight to today’s world.

The first major financial market disruption of my lifetime occurred while I was still in college.


The largest single day drop by percentage happened my junior year in 1987. Interestingly, the “crash of 1929” commonly thought to have been worse, developed over four days, making the 22.6% drop in 1987 the worst one-day calamity. I was too young to feel much empathy for what that event meant for my future clients. I remember having the TV on all day and watching it like a sporting event. 200 points after lunch, 300 by my third class, and 500 by the end of the day (and yes, it took only 500 Dow points to account for a 23% drop). To me, it was entertaining and not the financial devastation it truly was for many.  We studied the event in school and learned that the culprit was a financial product called “portfolio insurance” created by some quant in a backroom. Everyone was using it. The concept was to use stop-loss sells when the market started to fall to help investors get out. It became its own self-fulfilling prophecy as all the sell signals kicked in with nobody there to buy. The only thing ensured were guaranteed losses in the market. Not exactly what was advertised. My takeaway was a career-long suspicion of any product that becomes wildly popular, especially if driven by computer algorithms that don’t consider human nature. The damage in the markets did not lead to a financial crisis and did not spread to the real economy as the 1929 crash did. The drop was short lived, and the stock markets were actually up for the full year.

A recession didn’t materialize then but would a few years later near the beginning of my career.

First Recession

The 1991 Desert Storm recession is the only recession that left me unemployed. The company I worked for went from about 40 people to six by the time I was let go. I didn’t have a good sense about how long the recession would last, so I studied for the GMAT to prepare for a return to school. The time off helped, and I scored well enough to know I’d make it back to the Michigan Business School. Before I even completed my application, I found myself employed again with the economy well on its way to recovery.  It was a very mild recession. My new employer encouraged me to enroll in the CFA (Chartered Financial Analyst) program. I couldn’t choose, so I did all three, working during the day, attending night school, and studying for the CFA on weekends and every other spare moment I could find. I was also newly married, and, by the time I completed the MBA and CFA, we had three young children. Though that period made me think recessions weren’t so bad, my wife had a different perspective.

The 90s were an incredible time for investing.

Roaring 90s

My biggest frustration was being too young to have money to invest. We tell our youthful clients that they should actually root for bad stock markets. The bulk of their investing dollars will then be put to use at great prices. To our younger clients’ credit, several have called eager to invest during this downdraft.  We started this decade with the first real, functional personal computers that cost $12,000 yet were barely more powerful than today’s calculators. They were loosely connected to an archaic Novell Network that nobody understood. We had one computer hooked up with a “rocket fast” 2400 baud modem which was our only link to the internet. The clean starting page of a then barely known start-up company named Google was enticing because it didn’t take five minutes to load, and the search results were pretty good. Research on this new medium was sparse at best. Most of our research came from the big brokerage firms that had no problem charging us commissions of $50 or more for access to their printed material.

There were several key lessons from this period. A lot of money chased a lot of ideas. That formula lead to tremendous growth and spectacular failures. Even some of the failures, though, benefited the rest of us. For example, there was a big push to wire the world. Crazy money flowed into the infrastructure we get to enjoy today with fast internet speeds and a ubiquitous, global network. However, investors in WorldCom and Global Crossing lost everything. Nearly every idea or company that had a dot associated with it got funded. To use my Italian grandmother’s analogy, we were just throwing the pasta at the wall to see what would stick.

The ideas that worked turned into some of the most powerful companies this planet has ever seen: Microsoft, Cisco, AOL, Intel, Qualcomm, Lucent Technologies, and Nokia. Despite their power, only Microsoft has since eclipsed its 2000 peak level. AOL used its power to acquire Time Warner which is probably the only reason it still exists today. Lucent eventually found its way into a merger with Nokia after a series of prior mergers; the combined companies are worth approximately 10% of what they were worth in 1999. The other big companies have continued to thrive financially, finally inching back to market levels from twenty years ago.There were several intense competitive battles outside of those top names. Remember Netscape? It was going to take on Microsoft by using the browser environment to reduce the power of the Microsoft operating system. Microsoft then incorporated Explorer into its operating system, and Netscape disappeared. Competing search engines included Google, Yahoo, Excite, AOL, Ask Jeeves, Altavista, and MSN. Only one is relevant today. Google was not in that previous list because it wasn’t public yet, but clearly it gained incredible power as a private company. Now as a public company, it has exceled even more.

There were fantastic ideas that turned into great investment ideas, though frequently not with the company that came up with the idea in the first place. Napster changed how we listen to music. This led to the rise of Spotify and Apple’s iTunes. Though Napster still exists in Latin America (under the name Rhapsody), Apple clearly won this battle. In social networking, it took a few iterations; CompuServe led to Prodigy, which was overwhelmed by AOL and MySpace, and then destroyed by Facebook. In other words, great ideas didn’t necessarily lead to great investments.

The market climbed over 20% every year for five straight years. Earnings did not keep up causing valuations to become extremely stretched. We all knew things were crazy. I remember an analyst following Qualcomm upping her new price target for the company to $1,000/share because it just kept going up. The Chair of the Federal Reserve Alan Greenspan even coined the phrase “irrational exuberance” during this time period. Ironically, Greenspan was three years early. This highlights how long the markets can be irrational. As a side note, even after two 50% bear markets in the following decade, the market never got as low as it was when he called the market irrational. Maybe he just didn’t understand the market as well as everyone thought he did at the time. Also, ironically, Qualcomm briefly hit that $1,000/share price target.

All good things eventually do come to an end

Second Recession

It didn’t end abruptly. Rather, things kind of just lost momentum. It started with the pure speculative stocks. Remember the sock puppet Super Bowl ad for That company didn’t make it. It turned out, earning money does matter to investors. Eventually, it hit all companies. Even the companies with staying power, like Microsoft, fell 50% or more. The stock market fallout, at first, didn’t trickle down to the real economy. There were layoffs, for sure, in the smaller startups. However, most companies continued to chug along without much of a hiccup. In fact, many used all this new technology to become stronger and more efficient in their operations. Then, out of the blue, terrorists took down the Twin Towers. Everything changed. The travel industry was hit hard. We couldn’t look at a low flying plane the same way. People would stand and stare at the sky. The word of the era was cocooning. Everyone stayed home. We had the misfortune of having to sell our home during this period. I could count the number of walk-throughs we had at that time on one hand.

This did affect the real economy and put us into recession. It, like the early 90s recession, was relatively tame in terms of economic damage. Investors certainly felt the pain as the stock market fell over 50%. What made it particularly difficult from an investor standpoint was how slow the march down took: three years! There weren’t a lot of volatile downdrafts other than the week after 9/11. Instead, it just ground slowly down, down, down. Our newsletters became a bit redundant. In many ways, though, this was about as orderly a correction to reasonable valuation levels as possible. The weak companies disappeared, and the strong companies consolidated power. In the category of “If I Knew Then What I Know Now,” I would have invested in Amazon when it traded down to $6/share. Of course, it was just an online bookstore then.

The Federal Reserve took decisive action and aggressively cut interest rates to help pull us out of the economic slump. Eventually, the market began to recover. This bear market ended without bells and whistles. One day, the market just stopped going down. Even after we realized the market had bottomed, it was difficult to believe. Years of conditioning ourselves to the daily grind of lower market prices made it tough to go all in on this new recovery.

Eventually, we did embrace the new bull market

Third Time's a Charm or Something Like That

Over the next four years, the market climbed all the way back to the peaks seen in 2000. However, investors diversified their portfolios by moving into real estate. With the Feds’ easy money policy (that lasted a bit too long) and no restrictions on loans, flipping houses became the new way to make a quick buck. Leverage at banks climbed ever higher, and new financial instruments were created in the backrooms of these investment banks. (Remember my 1987 period takeaway? This is never a good thing.)

Stocks peaked in 2007, but it wasn’t until Bear Stearns collapsed in March of 2008 that things really worsened. Bear Stearns topped out at over $170 per share in 2007, and analysts were still bullish with price targets in the $180 range. It started writing down bad debt in December of 2007. By January, the stock was at $70/share, and even in early March, it closed at $60/share. Over one weekend, an emergency buyout was arranged, and the company was sold for $2/share. I was stunned. How could an efficient market, with all the relevant information available to investors, not see this? This was viewed by the very same market participants as an isolated incident, and so the market did not follow. In fact, it continued to climb all the way until September when Lehman Brothers and AIG both got into trouble.

Three percent moves a day were common as the Fed and our government tried to figure out which companies to save and which to let go. Lehman went bankrupt. AIG stayed solvent, but barely and not without tremendous government support. Closer to home, GM and Chrysler didn’t survive; but Ford, thanks to the fortuitous timing of a large bond offering, was able to ride out the storm. GM and Chrysler got a government-brokered, expedited bankruptcy, but the original shareholders were completely wiped out. This recession was deep in both the stock market and the real economy. Unlike the first two recessions of my career, this one was caused by a near collapse of our financial system. Our banks were careless, and our investment banks downright reckless. All of the financial regulation meant to keep our banks boring and safe was eliminated leading up to this collapse. Fears of and comparisons to the Great Depression were valid and disconcerting. Unemployment skyrocketed. Most everyone was affected in some way or another by the impacts of this recession.

Fortunately, our Fed was swift in its reactions and flooded the market with liquidity. Congress too acted relatively quickly and added its own $1.0 trillion stimulus package. Despite these efforts in late 2008, the market continued its dive through the first two months and two weeks of the new year, falling an additional 30%. The S&P 500 hit a poetic, demonic low of 666 and then snapped back hard. By June, the market was back to where it began the year. By the end of the year, it was 15% higher.

Little did we know then, a 12-year bull market with very few interruptions would follow. Yet, even five years into the bull market, people continued to feel like they were in a recession. Unemployment was still fairly high which kept wage growth nonexistent. It may not have been classified as a five-year recession, but don’t tell that to all the folks who fell ever further behind. I get the sense that a lot of people didn’t feel like we emerged from recession until about two years ago. It doesn’t take much of a stretch of the imagination to see why the dichotomy between those who could take advantage of the bull market and those who could not played a role in creating today’s divisive political environment.

Today's market environment draws bits from all these previous recessions

Here We Go Again

It started with some people falling ill in China. Somewhat like with the Bear Stearns experience, it was known that something was wrong for several months, but it seemed like an isolated event. When it became clear it wasn’t, the market panicked. It was the fastest 10% correction from all-time highs ever. Once again, part of the reason for the extreme volatility can be blamed on computer algorithms, this time ones used by high-frequency traders who disappeared when volatility hit.

Like 9/11, we will have a period of cocooning. Unlike 9/11, it is by mandate, not choice. Once again, the travel industry got hit first and hardest. Valuations across the board were a bit stretched prior to the emergence of COVID-19, but nowhere nearly as bad as during the tech boom of the 90s. In recent months, some concept stocks took on a life of their own. I imagine some of these ideas will turn into fantastic investment ideas, but perhaps yet again not with the first to market. It would be nice if this investment era leads to companies that provide alternative energy sources that reduce our reliance on fossil fuels and healthier food choices that minimize the need for factory farming. I believe it will, but I’m not sure if the current market leaders will continue to hold that mantle and be able to benefit ten years from now.

The market disruptions are likely to be with us for awhile. It is of paramount importance to stay safe by minimizing contagion of the virus. States are ordering certain businesses to close. While some people work from home, others are not able to do so. The severity and longevity of the economic impairment are nearly impossible to ascertain. Fortunately, we went into this recession from a position of strength. Our banking system had fully healed and is in better shape than before the Great Recession. Unemployment was at historically low levels. Companies were financially strong.

One of the difficulties of the current situation is imagining what coming out on the other side might look like. How will this end? What will happen when our hospitals become overrun with the expected onslaught of severe cases? How will we feel when theoretical numbers discussed in the third person become real-life names discussed in the first person? How will the market respond to these psychological effects, not to mention to the very real economic disruptions?

Currently, the markets are being driven by fear. However, there is hope.  The Fed and Congress have responded to this crisis in record time. In 2008, the market started to convulse in September, but it wasn’t until February that Congress acted to create a stimulus package. This time, Congress took under a month to draft and approve legislation for a record amount ($2.2 T), and it will add to this package over the next several months if needed. Relief will be geared more toward helping Main Street rather than directly bailing out banks, though some of the stimulus money will help banks to assure the proper functioning of the financial system. Some money will also go to specific industries like airlines and hospitality.

Advancements in medicine may just save us.  The DNA of this virus was sequenced in record time, and scientists around the world are hard at work attempting to create a vaccine and treatments that will reduce the most severe symptoms. The market will favorably greet signs of their success, even while knowing ramping up volume of whatever they create will take time. It’s possible investors will move from fear to fear-of-missing-out. We got a taste of that last week right at the end of the quarter. Still, the effects of the virus are likely to be a part of our lives for a long time.

At White Pine, we will do the best we can to manage this process, so that when the next bull market begins (and there will be another), you will be well-positioned to reap the rewards. Paying attention to changing conditions and being flexible are vital. Bad times can feel endless when we are in the middle of enduring them. However, they always end. Until then, stay safe. We’ll take care of your investments.